The other day I was walking my dog – observing physical-distancing best practices (!) – when I came across a neighbour’s bag of empty wine bottles parked beside the recycling bin. As a market researcher, I simply could not keep walking. This was a deliciously nerdy, ethnographic research study in a bag and it was…
Tag: Culmina Family Estate Winery
Culmina Family Estate Winery: The Triggs of the Trade
I don’t think it would be a stretch to describe Culmina’s Sales and Marketing Manager, Sara Triggs as a tour de force. Like Gordon Fitzpatrick who you met in my last post – Sara is a second-generation winemaker, and like Gordon, a descendant of Canadian winemaking royalty. Sara’s parents are Don and Elaine Triggs (see…